About Us
Established in 1962, the Institute of Public Relations Malaysia (IPRM) was initiated by a group of practitioners from the public and private sectors. The main objective of the Institute is to advance the interests of public relations as a profession in Malaysia and to enhance the quality of deliverables of practitioners in the fraternity.
Today, IPRM stands as a pivotal institution shaping the landscape of public relations in our country. Notably, IPRM has achieved a significant milestone in 2005 by producing the first group of 50 Accredited Public Relations practitioners. In this context, IPRM will continue to intensify its commitment to train and develop public relations practitioners to advance their professionalism and best practices.
As a professional body, IPRM plays a role in advocating the Code of Ethics and Code of Professional Conduct for the public relations profession that sets the standards for ethical and professional practice for its members and as a guideline for the industry. To further commit public relations practitioners to the industry’s best practices, IPRM has started working on Charter status and Accreditation. Both Charter status and Accreditation demonstrate professionalism and accountability on the practitioner’s part, and affirm IPRM’s role in providing guidance, training, and setting a benchmark for the public relations industry in Malaysia.